Hello from the editor’s desk. We hope you have all been good and are looking forward to some downtime and relaxation at the end of the year. We also hope you are planning to have lots of good food, because we definitely will. Here at Zephop, we are rounding up 2017 and putting together our plans for 2018.
2017 was a great year for us. Not only did we see a huge growth in operations month-on-month, but we also had the pleasure of inviting a few standout interns to work with us. Most of this blog was taken over by our Marketing Intern, who injected her own voice and enthusiasm into the round-ups of our self-professed love for food. One of our co-founders got married to his long-term partner (yay!) and another is engaged!
We executed many plans that we had on our to-do list and trialled many initiatives. Unlike last year, this year all our marketing collateral remained largely the same and as a brand, we felt we had found our look and voice. Like most things in life, we have had a few downs too. Some of our progress hasn’t quite been what we’d like it to be. And some of our schemes have failed – but every day, we learn, we teach, and we go. We’ve made some changes to the way we work and we have also edited some of our plans to make sure they fit our goals. At Zephop, we have always believed that if you are not swamped with work and stretched to the limits, something is wrong. And so far, it has been SO good!
So, for 2018, we will continue to do the things we have done well this year, and keep coming up with new ideas, initiatives, and hare-brained schemes. Because, if we don’t stir the pot, who will? Best wishes to all and your family and friends over the festive period. See you next year!